Established in 2017, Garnet Media Group represents the collective partnership between the student media organizations at the University of South Carolina — The Daily Gamecock, SGTV, Garnet & Black and WUSC — and serves as the umbrella brand for those organizations, as well as an additional outlet for students’ collaborative efforts. Garnet Media Group aims to empower its partner organizations to work together and connect with new readers, viewers and listeners while providing additional in-depth training for students on emerging media and industry practices.
Interested in getting involved with one or more of our groups? Learn more here!
The Daily Gamecock is USC’s source for news relating to campus, Columbia and the student, parent and alumni populations it serves. The news organization’s print product, The Gamecock, is published monthly and is distributed to more than 130 locations on campus and in the surrounding area.
Garnet Media Group's marketing team also produces two special publications per year: Best of Carolina, a round-up of the best businesses and organizations in the Carolina community as decided by audience votes, and Carolina Insider, an overview of life at Carolina that specifically focuses on opportunities in and around student life.
Garnet & Black Magazine is the twice-annual student-led magazine known for its high-quality design, photography and long-form articles and stories. Each issue reaches thousands of readers each year in the Carolina community.
Each of Garnet Media Group’s four student organizations maintains a website featuring various forms of exclusive content focusing on the USC and Columbia communities. In the last year, those four websites as well as our housing listing site, Garnet Living, have served more than 265,000 users interested in campus news and culture.
The Daily Gamecock’s email edition reaches more than 59,000 subscribers on Mondays and more than 4,000 subscribers every other weekday during the fall and spring semesters.
Garnet Media Group also has a social media following of over 106,000 people.
Garnet Media Group produces podcasts as well, which can be found on most major podcast platforms.